2021 CLICK IT OR TICKET CAMPAIGN
2021 CLICK IT OR TICKET CAMPAIGN
FOR IMMEDIATE RELEASE: 5-17-2021
CONTACT: Captain J. Winkles, 870-578-5411, firstname.lastname@example.org
Click It or Ticket Campaign Reminds Drivers:
Buckle Up May 24 - June 6, and Every Day
Harrisburg, Arkansas - Poinsett County Sheriff's Department is reminding drivers about the
lifesaving benefits of wearing a seat belt this spring, during the U.S. Department of
Transportation's National Highway Traffic Safety Administration's (NHTSA) national Click It or
Ticket high-visibility enforcement effort. The national seat belt campaign, which coincides
with the Memorial Day holiday, runs from May 24 to June 6, 2021.
Step Up and Remind People to Buckle Up
From May 24-June 6, 2021, state and local law enforcement agencies across the nation
are stepping up their enforcement efforts for motorists who aren't wearing their seat
For this year's Click It or Ticket seat belt mobilization effort, the National Highway
Traffic Safety Administration (NHTSA) is asking all states to participate in the Border
to Border (B2B) initiative, a one-day national seat belt awareness kickoff event
coordinated by participating state highway safety offices and their respective law
enforcement liaisons. B2B aims to increase law enforcement participation by
coordinating highly visible seat belt enforcement and providing seat belt fact sheets
for drivers at heavily traveled, highly visible state border checkpoints.
Face the Facts
The national seat belt use rate in 2019 was 90.7%, which is good - but we can do
better. The other 9.3% still need to be reminded that seat belts save lives.
Among young adults 18 to 34 killed while riding in passenger vehicles in 2019, more
than half (57%) were completely unrestrained - one of the highest percentages for all
Men make up the majority of those killed in motor vehicle traffic crashes. In 2019, 65%
of the 22,215 passenger vehicle occupants who were killed were men. Men also wear
their seat belts at a lower rate than women do - 51% of men killed in crashes were
unrestrained, compared to 40% of women killed in crashes.
Bust the Myths
Vehicle type: There seems to be a misconception among those who drive and ride in
pickup trucks that their large vehicles will protect them better than other vehicles
would in a crash. The numbers say otherwise: 58% of pickup truck occupants who were
killed in 2019 were not buckled. That's compared to 43% of passenger car occupants
who were not wearing seat belts when they were killed. Regardless of vehicle type,
seat belt use is the single most effective way to stay alive in a crash.
Seating position: Too many people wrongly believe they are safe in the back seat
unrestrained. Forty-five percent of all front-seat passenger vehicle occupants killed in
crashes in 2019 were unrestrained, but 58% of those killed in back seats were
Rural versus urban locations: People who live in rural areas might believe that their
crash exposure is lower, but in 2019, there were 11,971 passenger vehicle fatalities in
rural locations, compared to 10,187 fatalities in urban locations. Out of those
fatalities, 48% of those killed in the rural locations were not wearing their seat belts,
compared to 45% in urban locations.
Click It or Ticket - Day and Night
High-visibility seat belt enforcement is important 24 hours a day, but nighttime is
especially deadly for unbuckled occupants. In 2019, 55% of passenger vehicle
occupants killed at night (6 p.m.-5:59 a.m.) were not wearing their seat belts.
Click It or Ticket isn't about citations; it's about saving lives. In 2019, there were
9,466 unbuckled passenger vehicle occupants killed in crashes in the United States. To
help prevent crash fatalities, we need to step up seat belt enforcement, day and
Learn more about the Click It or Ticket mobilization at www.nhtsa.gov/ciot.